OYOO Reports is a proprietary website reporting and data analysis tool developed and operated by OYOO Design. It is provided solely to clients who have an active agreement with OYOO Design for website management, digital marketing, reporting or related services.
Use of OYOO Reports
OYOO Reports may be installed and operated within a contracted client’s website for the purpose of collecting, analysing and presenting information relating to the performance and use of that website.
The plugin may bring together information from data sources and services connected to the client’s website, including website analytics, search performance, ecommerce activity, enquiries and forms, email marketing, tracked links, customer feedback and other relevant website or marketing systems.
The information is used to provide the client with consolidated performance reports, analysis, insights and recommendations relating to their own website and digital activity.
OYOO Reports is not offered for general public use and may only be used on websites for which OYOO Design has been authorised to provide reporting or related services.
Google Analytics & Search Console
Where authorised by the client, OYOO Reports may connect to Google services including Google Analytics and Google Search Console.
Access is used on a read-only basis to retrieve reporting information such as website users, sessions, page views, engagement, search queries, search impressions, clicks and related performance information.
OYOO Reports does not use this access to modify the client’s Google Analytics or Google Search Console data.
Google account access is authorised using Google’s OAuth authentication system. OYOO Reports does not receive or store the client’s Google password.
Client Data
Data accessed through OYOO Reports remains data relating to the client’s own website, business and connected services.
OYOO Design accesses and processes this information only as necessary to provide contracted reporting, website management, analysis and related digital services to the client.
Information obtained through OYOO Reports will not be sold to third parties or used for unrelated advertising purposes.
Where technically necessary, authentication credentials, access tokens, refresh tokens, configuration information or reporting data may be securely stored within the client’s WordPress website to maintain connections with authorised services and generate reports.
Authorisation
By authorising OYOO Design to provide reporting or website management services, the client authorises OYOO Reports to access the website and connected data sources necessary to provide those services.
The client must have the appropriate authority to grant access to any website, Google property, ecommerce system, email marketing platform or other service connected to OYOO Reports.
Access can be revoked by disconnecting the relevant integration or by requesting that OYOO Design remove the connection.
Data Security & Confidentiality
OYOO Design will take reasonable technical and organisational measures to protect information accessed through OYOO Reports and will treat client reporting information as confidential.
Access to connected services is limited to the permissions reasonably required for the reporting functions being provided.
Third-Party Services
OYOO Reports may interact with third-party services such as Google Analytics, Google Search Console and other platforms selected or authorised by the client. Those services remain subject to their own terms, privacy policies, availability and technical requirements.
OYOO Design is not responsible for interruptions, changes, inaccuracies or loss of access caused by third-party platforms or changes to their APIs and services.
Reporting & Accuracy
OYOO Reports is intended to assist with business reporting and analysis. Reports are generated using information supplied by the client’s website and connected third-party services.
While reasonable care is taken in processing and presenting this information, figures may vary between platforms because of differences in attribution, processing methods, reporting periods, privacy controls, filtering and other technical factors.
Reports, analysis and recommendations provided through OYOO Reports should therefore be treated as business intelligence rather than independently audited data.
Intellectual Property
OYOO Reports, including its software, reporting system, methodology, design and associated functionality, remains the intellectual property of OYOO Design and/or its licensors.
Installation of OYOO Reports on a client’s website does not transfer ownership of the plugin or grant the client the right to copy, redistribute, resell, reverse engineer or provide the software to another party.
The client’s right to use OYOO Reports exists only for the duration and purposes of the relevant agreement with OYOO Design.
Ending Services
When the client’s reporting or website management agreement with OYOO Design ends, OYOO Design may disconnect or remove OYOO Reports and its access to connected services.
Where appropriate, stored authentication credentials and access tokens relating to OYOO Reports may also be removed or revoked.